In fact, screen images work differently than print. Higher resolutions mean that there are more pixels/dots per inch, resulting in more pixel information and creating a high-quality, crisp image. Image resolution is described in PPI (pixels per inch) for display resolution and DPI (dots per inch) for printer resolution. Know your color modes to get greater color control over the final images on your website. You can convert between RGB and CMYK if you need to.
Image files saved in this mode are optimized for the web. These colors of light combine to produce other colors. RGB (Red, Green and Blue) is the color space ideally used for the web. Image files saved in this mode are optimized for print. These colors represent the four inks that will be combined during the printing process. What’s the difference? One mode is always better than the other-It depends on where and how the image is displayed.ĬMYK (Cyan, Magenta, Yellow and Key/Black) is the color space for print. Image formats are divided into two main categories: raster files and vector files. What are the different image file formats? The files on your website should result in a small file size, fast-loading image (performance) without a loss of quality (appearance/scalability). This can affect appearance on different screen sizes. Scalability: Some image formats can be scaled (made larger or smaller) without losing quality while others cannot. Performance: Some image files take up more space than others which will affect your site load time. They render the same images in different ways and have different file sizes.Įach file is intended for a specific use and matters when it comes to appearance, performance and scalability.Īppearance: Some image formats include more detail and are of higher-quality than others. These files come in many formats and while you can often convert the initial file format into a different type, doing so is not always good. Why image file formats matterĪll graphics online are image files. This post explains why the image formats you use matter, key differences, file types and when to use each format in order to provide the best possible user experience to your website visitors. Understanding the basics will give you confidence in being able to decide what format is best in every situation. Just like logo file formats, each image type is used for a specific purpose and has its pros and cons. The end result? You accidentally export low-quality graphics and slow down your page speed because it’s not the best format available or optimized for the web.
#WHAT IS BEST IMAGE FORMAT FOR WEB HOW TO#
Websites need good images if they want to inform, persuade, connect with and sell to their visitors.īUT many website owners still don’t know what image file format to choose or how to optimize it. Not surprisingly, only 7.3% of websites don’t use any visual content at all. Photos, screenshots and animations are often used to enhance the text content on a web page because visuals are highly informative, emotionally appealing and subconsciously communicate messages, brand and aesthetics. We perceive pictures faster than words, so images are scanned first, before the text. We’re visual by nature and visually driven. Choosing the best image file format for your website is a big deal because the images on your website play a large part in the visitor’s online experience.
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